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4 Myths The “Experts” Tell You

Every time you turn around, there’s another guru offering a high ticket item that will save the day and put a fortune in your pocket – but will it? The thing about selling information to Internet marketers on how to market is that they are effectively creating their own competition – training others to do what it is that’s making…

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Email Marketing Strategy

Are Your Email Marketing Efforts Paying Off?

This is a question which is on the mind of all business owners who participate in an email marketing campaign for the purposes of promoting their business. In fact questions regarding the effectiveness of any type of marketing endeavor should be asked regularly to ensure the marketing efforts are producing the desired results. Asking these questions on a regular basis…

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Banner Ads: Smart Advertising or Spam

There is a fine line between advertising and spam and unfortunately many business owners do not understand the difference between the two. This is important because while a clever, well planted Internet marketing campaign can help to attract new customers and keep existing customers loyal, spam is likely to alienate both new customers and existing customers. This can be extremely…

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