Savvy businesses have learned how important good traffic is to the success of their online business. Many website owners have become proficient and using Twitter to increase targeted traffic to their website. Here’s your chance to learn from the pros.
Tip #1 Always Include a Link When You Tweet
When you tweet, you should always include a link to your website, because this will increase traffic to your website. Don’t include more than one link in your tweet or there is a high likelihood that it will treated as spam.
For example, if you are posting a tweet to send followers to an interesting link, don’t also add a link to your website. However, if you’ve posted an informative comment be sure to post a link to your website.
Tip #2 Take it Viral – As for Retweets
One of the most powerful aspects of Twitter is the “Retweet” capability. Retweet allows you quickly take your message viral. Don’t assume your followers will retweet something – ask them! One thing to consider – there are 140 characters in your tweet so try to leave 20-25 characters so those retweeting can add their own comment. Retweeting is a great way to break the limitations of your followers and reach out to a much larger audience.
Tip #3 Content is Key
Just as the content on your website is key to success, content in your tweets is also key. Keep your tweet short, to the point, and easy to understand. With followers receiving an endless number of tweets a day, they don’t have time for long tweets. Only post thinks that will benefit your reader. Avoid tweets that are personal.
Tip #4 Understand the Preferences of Your Followers
Take a little time to try to understand what the preferences of your followers are such as any specific interests, and if there are topics they like to read. If you aren’t sure – why not just ask. However, usually all it takes is to closely monitor what your readers are talking, reading, and retweeting.
This can be really beneficial when it comes to better understanding your followers and your website visitors. When your readers are understood you are able to create content that is far more appropriate, thereby increasing your click through rate.
Twitter is an amazing tool for increasing traffic to your website. These 4 tips are a great start. Learn to maximize Twitter for your business.